THE DOTTS PROCESS
we are excited to work on your project!
our approach focuses on bringing your vision to life with clarity and creativity. Here’s what you can expect from our Process.
THE DOTTS PROCESS
we are excited to work on your project!
our approach focuses on bringing your vision to life with clarity and creativity. Here’s what you can expect from our Process.
Discovery call
Once we receive your enquiry, the first step is to connect the dotts. We’ll schedule a Discovery Call – an easygoing yet insightful chat about your project.
This is where we dive into your vision, goals, and business needs, asking thoughtful questions to connect the key dots – your audience, competitors, brand essence, and must-haves. We’ll explore your message, how to engage your audience and the styles or functionalities you’re looking for.
After our call, we’ll craft a custom project proposal covering deliverables, timelines, and the plan. Once approved, you’ll be onboarded into the Dotts Process, and we’ll be ready to begin.
STRATEGY & PLANNING
After discussing your project, we dive into the Dotts Strategy, refining the approach to align with your goals. We’ll explore your needs, audience, and vision to craft a strategy that sets the foundation for your brand.
With the strategy in place, we’ll curate 2-3 mood boards, each showcasing a unique style direction. Once you choose the one that best fits your vision, all the dotts align, giving us a clear creative path before development begins.
DESIGN & DEVELOPMENT
We start by immersing ourselves in the project, drawing on the insights from the Dotts Strategy. We brainstorm concepts, sketch ideas, and explore different design directions that align with your objectives and references.
We begin translating ideas into web pages during the sketching stage, where we dedicate time to filter out generic concepts and focus on those Dotts of inspiration that truly capture your business.
We experiment with colour schemes, typography, imagery, and layouts, constantly refining to ensure the design resonates with your brand strategy and goals.
FEEDBACK & ADJUSTMENTS
At this stage, we’ll present the web design concept to you during a call. We’ll walk you through a detailed Dotts presentation that highlights how your website has evolved and the thinking behind each decision. This is your chance to share feedback and ensure the pages align perfectly with your vision.
We offer two rounds of revisions to fine-tune the concept, and if we need to explore a completely new direction, we are happy to do that too. Our goal is to ensure you’re completely happy with the final pages before we hand over the credentials to your website.
WRAP-UP & SUPPORT
Once we’ve received your feedback from the call, we’ll make the necessary adjustments and refine the pages/sections to align perfectly with your vision. After you’ve approved the final version, the remaining 50% invoice will be processed.
Next, we’ll prepare your comprehensive Dotts Documentation, which includes everything you need to manage and update your website (and if you’re interested in post-launch services, we can happily discuss that). This is also where we’ll gather your final feedback on the Dotts Journey and our collaboration.
Now you’re all set to take on the business world with your brand-new website, ready to make an impact!
Discovery call
Once we receive your enquiry, the first step is to connect the dotts. We’ll reach out to schedule a Discovery Call, where we’ll have a relaxed yet insightful conversation about your project.
This is where we dive deep into your vision, goals, and business needs. We’ll ask thoughtful questions to connect the key dots – your desired outcomes, target audience, competitors, and the essence of your brand. We’ll explore what your brand stands for, the message you want to share, and how to create meaningful connections with your audience. We’ll also go over key details such as inspirations, must-haves, and any specific features, styles, or functionalities you’re looking for.
It’s a no-pressure, friendly conversation designed to align all the dots before we bring your vision to life.
After our call, we’ll put together a custom project proposal outlining everything we discussed, including deliverables, timelines, and the overall plan. Once approved, you’ll officially be onboarded into the Dotts Process, and we’ll be ready to get started.
STRATEGY & PLANNING
After we’ve discussed your project, the next step is diving into Strategy & Planning. This is where we start connecting the dotts to refine the approach that aligns with your business goals. We’ll schedule a Strategy Call to explore your needs, discuss the best ways to reach your audience and map out a plan that fits your vision and budget.
Once the strategy is set, we’ll research and develop a style that reflects your brand. Offering 2-3 mood boards for you to choose from, each showcasing different styles that match the direction we’re heading in.
Once you select the style, we’ll have all the dotts in place, providing a clear visual direction and ensuring we’re aligned before moving on to the development stage.
DESIGN & DEVELOPMENT
We start by immersing ourselves in the project, drawing on the insights from the Dotts Strategy. We brainstorm concepts, sketch ideas, and explore different design directions that align with your objectives and references.
We begin translating ideas into web pages during the sketching stage, where we dedicate time to filter out generic concepts and focus on those Dotts of inspiration that truly capture your business.
We experiment with colour schemes, typography, imagery, and layouts, constantly refining to ensure the design resonates with your brand strategy and goals.
FEEDBACK & ADJUSTMENTS
At this stage, we’ll present the web design concept to you during a call. We’ll walk you through a detailed Dotts presentation that highlights how your website has evolved and the thinking behind each decision. This is your chance to share feedback and ensure the pages align perfectly with your vision.
We offer two rounds of revisions to fine-tune the concept, and if we need to explore a completely new direction, we are happy to do that too. Our goal is to ensure you’re completely happy with the final pages before we hand over the credentials to your website.
WRAP-UP & SUPPORT
Once we’ve received your feedback from the call, we’ll make the necessary adjustments and refine the pages/sections to align perfectly with your vision. After you’ve approved the final version, the remaining 50% invoice will be processed.
Next, we’ll prepare your comprehensive Dotts Documentation, which includes everything you need to manage and update your website (and if you’re interested in post-launch services, we can happily discuss that). This is also where we’ll gather your final feedback on the Dotts Journey and our collaboration.
Now you’re all set to take on the business world with your brand-new website, ready to make an impact!
